Energy efficiency, cost savings top Green IT concerns
New survey shows Green IT efforts closely tied to cost savings
By David Hannon -- Purchasing, 4/30/2009 2:00:00 AM EDT
Raw computing performance is no longer top priority as IT executives struggle to find more efficient compute solutions. According to a survey by IDC, 68% of IT executives rated energy efficiency as "top of mind" when thinking about Green IT. Another 51% said their organization's approach to Green was directly tied to the cost savings it could provide.
"In difficult economic times, businesses are faced with rising energy costs and forced to squeeze the most amount of compute power out of valuable data center real estate in the most efficient manner possible," said Vernon Turner, senior vice president of enterprise infrastructure at IDC in Framingham, Mass. "It's becoming more and more critical for technology users and providers to understand the linkages between environmental sustainability and profitability, and to leverage that information when developing overall business strategies. To that end, the business case for Green IT has never been more important."
The survey also found that 78% of respondents say their organizations currently have no budgets in place for Green IT and/or corporate sustainability initiatives. More encouraging is that 63% of respondents say that they are currently implementing an IT hardware recycling program.
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