MSC Industrial Direct launches safety products catalog
MSC Industrial Direct has launched a new safety products catalog, the largest in the company’s history.
By Susan Avery -- Purchasing, 3/27/2008 10:14:00 AM
MSC Industrial Direct has launched a new safety products catalog, the largest in the company’s history.
The new safety products catalog has a total of 40,000 products representing a 50% increase in product SKUs (stock keeping units) since the company’s 2005 catalog. MSC also announced that it is sending the catalog to a customer base that’s five times larger than the one that received its catalog three years ago.
MSC expanded its line of safety products—and its catalog—based on feedback from its customers, and its relationships with its suppliers.
“First, we worked closely with our customers to develop the exact type of product mix and safety resource they wanted, and, second, our strategic supplier relationships allow MSC to provide cutting-edge industry-leading safety products to our customers,” says Erik Gershwind, senior vice president of product management and marketing at MSC in Melville, N.Y.
Anthony Testa, business manager, MRO product management at MSC, adds, “First our customers told us that four safety categories of prime interest to them are: eyewear, hearing and hand protection products and identification products. In response, we assembled the largest product line breadth and depth in these categories of any full line safety products supplier.” MRO stands for maintenance, repair and operations.
MSC Industrial Direct safety products customers also have full access to all the company’s 550,000 catalog products and an additional 2.5 million database products.
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